Omnichannel Retail Experience

Create an omnichannel experience within your stores

Redefine your shopping experience

Retailers can maximize their sales through better customer insights, integrated and consistent communication and an advanced shopping experience.


Of Italian users that still prefer to shop in physical stores instead of e-commerce.


Of customers affirm they have received the worse experience in store than online.


Of consumers hope that retailers will have a unified vision of each customer.

How shopping experience is changing


Track each entrance and identify the customer (based on gender, age and mood) with the most advanced technologies available.
Create customer segments and analyze in-store traffic like you do for your website.


Shop assistants can use tools which are able to provide support for their daily activities and maximize sales, offering a customized shopping experience.


Use screens and videowalls for smart communications that can be fully targetized, planned, centralized and managed, centrally and locally.

Smart dressing room

Create a digital and interactive dressing room, enabling cross-selling activities and gathering customer feedback or insights.

Hybrid shopping

Incrementa le vendite e arricchisci l’esperienza di acquisto in negozio combinandola con i vantaggi tipici della vendita online.

Virtual cash desk

Increase your sales and expand your in-store shopping experience by combining it with the typical benefits of e-commerce solutions

Integrated solutions

Digital Boutique

We designed the digital store of the future, dedicated to the Luxury and Fashion industries, expressing the excellence of In-Store Digital Experience.

Store App

Our solution can provide all the store functionalities merged with a unique user experience in a single mobile application: the starting point to define an omnichannel retail store.


We build tailor-made e-Commerce solutions to expand the brand’s business opportunities.

Contact us

DS Group S.p.A.

Via Pompeo Mariani, 6
20128 Milano
Tel +39 02.252004.1
Fax +39 02.252004.444

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