Omnichannel Retail Experience
Create an omnichannel experience within your stores
Redefine your shopping experience
Retailers can maximize their sales through better customer insights, integrated and consistent communication and an advanced shopping experience.
%
Of Italian users that still prefer to shop in physical stores instead of e-commerce.
%
Of customers affirm they have received the worse experience in store than online.
%
Of consumers hope that retailers will have a unified vision of each customer.
How shopping experience is changing
Identification
Track each entrance and identify the customer (based on gender, age and mood) with the most advanced technologies available.
Create customer segments and analyze in-store traffic like you do for your website.
Support
Shop assistants can use tools which are able to provide support for their daily activities and maximize sales, offering a customized shopping experience.
Communication
Use screens and videowalls for smart communications that can be fully targetized, planned, centralized and managed, centrally and locally.
Smart dressing room
Create a digital and interactive dressing room, enabling cross-selling activities and gathering customer feedback or insights.
Hybrid shopping
Incrementa le vendite e arricchisci l’esperienza di acquisto in negozio combinandola con i vantaggi tipici della vendita online.
Virtual cash desk
Increase your sales and expand your in-store shopping experience by combining it with the typical benefits of e-commerce solutions
Integrated solutions
Digital Boutique
We designed the digital store of the future, dedicated to the Luxury and Fashion industries, expressing the excellence of In-Store Digital Experience.
Store App
Our solution can provide all the store functionalities merged with a unique user experience in a single mobile application: the starting point to define an omnichannel retail store.
e-Commerce
We build tailor-made e-Commerce solutions to expand the brand’s business opportunities.
Our technology partner, C2RO, recently published a whitepaper “Digital Transformation of Physical Retail is Driving the Need for In-Store Visitor Journey Analytics” where they discuss how retail video analytics solutions, such as C2RO’s solution PerceiveTM, are helping retailers better understand customer’s shopping behavior and their in-store journey by providing them with comprehensive in-store insights and shopper journey analysis while being compliant with GDPR.
